2011년 7월 5일 화요일

5. Advertisements

 Today I want to talk about advertisement designs. (I know my topic is a little bit different from our today's discussion....I asked it to Erika after the class and she permitted it,but I'm still not sure that she totally understood my question;;;;;..but i think it is very interesting...so I will try it....) I dreamt to be an advertising designer, so I studied about it. I thought I'm a super creative person, so I submitted my advertising designs to Korea's number 1 advertising company's contest last year, but I failed...;(... I felt very confused , and it's very sad story! :0  The advertisments world is just amazing and very creative! Therefore I'm really glad to introduce these to you!
 Most of all, I love to see advertisements which are put or applied(?) to unusual place, not like papers. Let me introduce some examples. 
This is a newspaper advertisement of Mcdonald's.
They changed letter's colors and it looks their french fries
                                     
                                           A chocolate bar's advertisement. It looks very chewy!
                                    
                                            The coffee's advertisement put on the drain hole!

A dentist's ad. Everyone can notisfy it easily! 
Give me a massage~!
( It's put on the end of the escalator,
so every people who take the escalator should put her back!)
The dental care advertisement!
Do you want to have shiny teeth? ;)


Second, I like to see public service(campaign) advertisements, too! There is a very famous advertisement designer in Korea; Lee Je-seok(Jeski). There are so many great campaign ad. designed by him!

The more you smoke, the less you celebrate.
American Lung Association.

Save every tree as if it's the last.

What goes around, comes around

Everymorning, some children have to walk 5km to get some water.

For some, It's Mt. Everest.


Lastly, I want to you to show some of my works.. All of these are failed! I should study more or give up! haha Give me some advice! Thank you See you!

 An advertisement for the 'caribbean bay' It is put on the subway station, next to the escalators.. There's shape looks like water slides, so I made advertisenents like that for people can feel want to go to the caribbean bay
 Actually This one passed the first screening of the contest.. It's for Dunkin's smart doughnuts which is low calorie doughnuts.. It's a magazine ad., and I put a picture of a doughnut on the mirror paper. The paper works likes a concave mirror, so it shows my thin face! Therefore This ad. means 'you don't have to worry about your weight'.. What do you think about it? ;)

댓글 7개:

  1. Cool both of your works! I really like them and enjoyed. I want to have that sense of creating things because my vogue dream is something like that. Very impressed by your works, very very very.

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  2. Interesting ideas!
    I don't want to be an advertisement designer in the future, but I always wanted to be a creative person. Also, I want to hire creative designers who can advertise me or my company in the future. :P

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  3. AHHHH!!! Hailie! I just wrote this really long comment, and then something weird happened to my computer, and I lost it all!! Grrrrr...

    But I'll try to re-create it...

    I knew you were creative, but your two ads went BEYOND my expectations! They are FANTASTIC! I cannot believe you didn't go further in the competition! Keep trying! Don't give up! Don't think of it as a "failure"; think of it as one step closer to a success! As I'm sure you've read, all great inventors "fail" hundreds (even thousands!) of times before they succeed. Keep at it!

    For the record, I did understand what you asked, and I thought it was a great idea! You shared some wonderfully creative ads. And they prove that you don't have to be provocative to be creative. I absolutely love the matches/smoking ad. It's very powerful. Thanks for sharing!

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  4. Erika, you were on the same situation as I was like yesterday. Oh, God!

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  5. You will be a good advertisement designer!
    Wow! there are many exciting and creative advertisement!zz

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  6. Oh it is so nice that you gives so many pictures those give interesting
    you'll be a good advertisement designer
    It is so fun thing
    After look these I have curiosity about design.
    It looks so fun

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  7. It is very very interesting.~ It seems that you are very smart. What do you want to be in the future? I am sure you will be a successful advertisement designer. I can see very interesting contents on your essay. What made you smart???

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